For most businesses, advertising remains at the forefront of their marketing mix and is hugely influential in attracting customers. Of course there are many forms: Off-line, your advertising mix may include newspaper and magazine adverts, direct mail, leaflets, inserts, and TV and radio. Online, it may include web banners, brochures that can be downloaded, and perhaps even video that can be viewed on your website or via social media. Or it might be a mix across both, which tends to the most common case these days.
Essentially, advertising channels and opportunities are becoming more diverse but the role of advertising is still the same – to attract, inform, motivate and persuade customers to buy products and services from you rather than someone else. That’s where we come in.
We have an excellent track record in achieving that very objective through producing targeted advertising for a wide range of off-line and online media. We have an excellent graphic design team, talent to create visually impactful advertising, copy and content writing skills, and knowledge of end-to-end production processes, across all media, to ensure your advertising material appears at its best, on time, every time. We also have access to the world’s largest image libraries, our own photographic facilities, and a video service available.
Whether you need a one-off advert or a long-term, varied campaign across a mix of local, national and online media, we can develop effective adverting that will achieve great results for your business.